Dior Writing Portfolio
Date: Fall 2024
Location: Boston, MA
Project Type: Luxury Brand Written Portfolio
Affiliation: Writing for Communication, Boston University
Final Thoughts
This portfolio represents a semester of growth and discovery. In my Writing for Communications course at Boston University, I created 10 assignments for Dior, including press releases, SEO blogs, and marketing emails. Writing for such an iconic brand felt intimidating at first, but it taught me that great storytelling isn’t about perfection—it’s about connection.
​
The turning point came during the SEO blog assignment, where I found my voice blending with Dior’s. Styling outfits inspired by their collection made me feel like I wasn’t just writing about the brand—I was contributing to it. From there, I pushed myself further, reimagining Dior’s future in a social media campaign and balancing my voice with their identity in an opinion editorial.
​
Professor Mayowa’s feedback taught me the power of clarity and purpose, and my classmates’ collaboration made this journey unforgettable. This portfolio reflects not just the work I created, but the confidence I gained to tell stories that inspire and endure.
